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Finance Highlights 2007 1016
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Finance Highlights 2007 1016
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11/2/2007 3:18:55 PM
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11/2/2007 3:18:54 PM
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CM City Clerk-City Council
CM City Clerk-City Council - Document Type
Committee Highlights
Document Date (6)
10/16/2007
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_CC Agenda 2007 1105
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\City Clerk\City Council\Agenda Packets\2007\Packet 2007 1105
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Eden I&R/211 <br />4 <br />assisting with overload especially during unforeseen situations such as a disaster (earthquake, <br />fire, flood, terrorist attack, toxic spill, etc.). <br />- Mutual Communication and Outreach: Joint public information and marketing strategies (and <br />materials) are being developed that will emphasize and recognize the Bay Area-wide 2-l -1 <br />system (and its local components). This marketing effort will also help clarify the difference <br />between 2-1-1 and other N-1-1 numbers to avoid public confusion. Coordinated outreach will <br />also ensure that 2-1-1 information is consistent, accurate, and effective. <br />- Disaster Response Preparation: Since 2-1-1 is a public communication tool that is critically <br />needed when disaster strikes, mutual aide agreements are being crafted that will enhance the <br />capacity of Bay Area 2-1-1 centers. These agreements involve making sure that the regional <br />service continues via back-up at alternative sites if necessary, as well as the ability for expanded <br />services immediately following a disaster. <br />- Public Policy: There is mutual agreement at the local, statewide and national level that support <br />by public officials is critical to the ongoing success 2-1-1. Therefore, 2-1-1 service providers at <br />the local, regional and statewide level have been meeting to promote a coordinated campaign to <br />support "The Calling for 2-1-1 Act" as well as upcoming statewide legislation that would help <br />fund 2-1-1 in the future. <br />Funding Successes and Challenges: <br />The most important lesson learned throughout the past seven years, while attempting to fund 2-1-1 <br />equitably, is how exceedingly difficult it is to coordinate the funding of a countywide service among 14 <br />cities and the county. Even though a fair and equitable leveraged funding plan was approved by the City <br />Managers and Mayors two years ago, Eden I&R was still unable to implement the public sector funding <br />plan during FY07 since it is dependent upon ALL of the cities participating at their per capita share <br />amount (NOTE: 10 out of the 14 cities, and several county departments last fiscal year did set aside FY07 <br />funding for 2-1-1 but the funds were not released). <br />Fiscal Year 2008 looks much more promising since the largest city, Oakland, has recently committed to <br />its full per capita share of funding, and the cow~ty has committed to multi-year 2-1-1 funding as well. <br />The private sector continues to be extremely supportive of 2-1-1. In fact, it was the private sector that has <br />allowed Eden I&R to launch 2-] -1 in "Test Mode" during FY07. For this, and many other reasons, Eden <br />I&R is extremely grateful to the following funders for their past, and hopefully future support: <br />The United Way of the Bay Area; Walter & Elise Haas Fund; Pacific Gas & Electric; Kaiser <br />Permanente; The San Francisco Foundation; AT&T; Community Technology Foundation; <br />First 5/Every Child Counts; KB Home; Safeway; and Eden Township Healthcare District. <br />Next Steps: <br />Eden I&R is committed to fully implementing 2-1-1 services for all of Alameda County's <br />residents and employees during the first half of Fiscal Year 2008. The Executive Director will <br />continue to meet with the City Manager's Association and the County's representatives to get the <br />participation necessary to fully fund 2-1-1. Once this is achieved, additional phone line staff will <br />be hired and trained, and a regional marketing effort will be launched to comprehensively explain <br />and promote 2-1-1 services throughout the Bay Area. <br />When fully operational 2-1-1 could be used as a Single Point of Entry for such programs as: <br />- Earned Income Tax Credit (EITC) <br />
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