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Effective Buying Income
<br />"Effective Buying Income" is defined as personal income less personal tax and nontax
<br />payments, a number often referred to as "disposable" or "after-tax" income. Personal income is
<br />the aggregate of wages and salaries, other labor-related income (such as employer
<br />contributions to private pension funds), proprietor's income, rental income (which includes
<br />imputed rental income of owner-occupants of non-farm dwellings), dividends paid by
<br />corporations, interest income from all sources, and transfer payments (such as pensions and
<br />welfare assistance). Deducted from this total are personal taxes (federal, state and local),
<br />nontax payments (fines, fees, penalties, etc.) and personal contributions to social insurance.
<br />According to U.S. government definitions, the resultant figure is commonly known as
<br />"disposable personal income."
<br />The following table summarizes the total effective buying income for the County of
<br />Alameda, the State and the United States for the period 2004 through 2008.
<br />CITY OF SAN LEANDRO AND COUNTY OF ALAMEDA
<br />Effective Buying Income
<br />As of January 1, 2004 through 2008
<br />Total Effective Median Household
<br />Buying Income Effective Buying
<br />Year Area (000's Omitted) Income
<br />2004 San Leandro $1,719,903 $48,089
<br />Alameda County 34,827,010 51,415
<br />California 705,108,410 43,915
<br />United States 5,692,909,567 39,324
<br />2005 San Leandro $1,695,930 $48,589
<br />Alameda County 34,772,822 52,295
<br />California 720,798,106 44,681
<br />United States 5,894,663,364 40,529
<br />2006 San Leandro $1,714,123 $49,004
<br />Alameda County 35,772,898 53,171
<br />California 764,120,963 46,275
<br />United States 6,107,092,244 41,255
<br />2007 San Leandro $1,781,143 $50,118
<br />Alameda County 37,572,278 54,688
<br />California 814,894,438 48,203
<br />United States 6,300,794,040 41,792
<br />2008 San Leandro $1,825,223 $51,503
<br />Alameda County 38,889,500 55,987
<br />California 832,531,445 48,952
<br />United States 6,443,994,426 42,303
<br />Source: Sales & Marketing Management Survey of Buying Power for 2004;
<br />Claritas Demographics for 2005 through 2008.
<br />D-4
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