3A Public Hearing 2010 0920 - Laserfiche WebLink

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• Partner with owners and developers to market strategic sites, acquire and dispose of property, and assist with land assembly where needed and when financially feasible. • Encourage Auto Mall and /or regional commercial /retail development on underutilized industrial properties along Marina Boulevard, consistent with the Special S- Overlay zoning designation for Marina Boulevard. Assist in marketing the Auto Mall as feasible. • Provide for the rehabilitation of commercial structures through the Commercial Rehabilitation Program (forgivable loans to business and property owners). • Facilitate design and financing to construct a new seismically safe four -story Estudillo- Callan Parking Garage to provide additional parking to enable higher density development in the downtown. • Work with Joint Area property owners and business owners to create a Property Business Improvement District (PBID) or a Community Benefit District (CBD) to fund the continuation of services such as maintenance, security, parking management, marketing, etc. • Support the continued undergrounding of utility lines along East 14th Street, converting aerial utility services to underground service systems and upgrading street lighting. • Implementation of the streets cape-related recommendation of the East 14th Street South Area Plan, including widening sidewalks, installing new street trees and street furniture, and adding crosswalks and landscaped medians where appropriate to East 14th Street between downtown and 150th Avenue. • Reconfiguration and beautification of the busy East 14th Street /150th Avenue/Hesperian Boulevard intersection. • Continue redevelopment of Bayfair Center, specifically as it relates to implementation of the Expansion Parcel Study and TOD Strategy for an underutilized 2.5 acre site currently leased to Bayfair Center for surface parking. • Facilitate technology infrastructure enhancements, including but not limited to high -speed internet services, to underserved business districts in order to support business operations and to attract new businesses into the City. As Table 5 on the next page makes clear, the Agency will not be in a position to initiate major projects in the Joint Area in this Implementation Plan period. Both scenarios below assume that Agency funding for downtown maintenance and security services will not be required after 2011 -12. This assumption is contingent on formation of a business improvement distri ct.