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WEST SAN LEANDRO SHUTTLE BUSINESS IMPROVEMENT DISTRICT ANNUAL REPORT FY 2011 -12 ANNUAL REPORT OF THE WEST SAN LEANDRO SHUTTLE BUSINESS IMPROVEMENT DISTRICT FOR FISCAL YEAR 2011 -12 Executive Summary & Recommendation On November 7, 2011, the Advisory Board worked in conjunction with City staff and the Executive Director of the San Leandro Transportation Management Organization (SLTMO) to complete a review of the Annual Report of the shuttle service (LINKS) supported by the West San Leandro Shuttle Business Improvement District (BID). The Annual Report includes a brief history of LINKS and the BID, ridership statistics, its current and planned operations, a review of FY 2010 -11 expenditures, a review of the recommended budget and the proposed BID assessments for Fiscal Year 2011 -12, and anticipated budgets and BID assessments for FYs 2012 -13 and 2013 -14. After a comprehensive study of LINKS, the Advisory Board recommends the following to continue operations and improve the financial performance of the shuttle: 1. Conduct the LINKS Rider Survey annually. Funding is included in the three FYs 2011 -12, 2012 -13 and 2013 -14 budgets. The data and findings from the rider survey are required for grant applications and reporting requirements. 2. Continue outreach and marketing to keep the business community informed of the shuttle service. The Executive Director shall continue to market the program to companies in the BID area using a variety of marketing and communication efforts. 3. Continue to pursue additional grant funding for FY 2012 -13 and beyond, such as the Transportation Fund for Clean Air (TFCA) grant funding administered by the Bay Area Air Quality Management District (BAAQMD) and Alameda County Transportation Commission (ACTC), and Lifeline grant funding administered by the Metropolitan Transportation Commission (MTC). 4. The increase of the BID base fee rate and the per employee assessment rate equal to the Consumer Price Index (CPI) in FY 2011 -12 as provided for in Ordinance No. 2009 -002. For FY 2011 -12 the CPI factor is 1.4 %. This would result in the BID Base Rate increasing to $25.35 from $25.00, and the BID Rate Per Employee increasing to $11.03 from $10.88. Businesses exempt from the BID would remain the same which are businesses with five or fewer employees, landlords, and non - profits. The CPI factor is not yet available for FYs 2012 -13 and 2013 -14. It is expected to be a similar rate. 1 Page