10A Action 2012 0702 - Laserfiche WebLink

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File Number: 12 -338 district could bring more energy and vitality to the downtown. New City America has assisted in the formation of over 62 districts including the following local districts: Rockridge, Montclair, Lakeshore, Temescal - Telegraph, Fruitvale, Jack London Square, Downtown Berkeley, and Lake Merritt - Uptown. Marco Li Mandri, the President of New City America, would be the main City contact for the project throughout the entire project and comes highly recommended. The project was broken down into two phases with a decision point after phase 1 following the feasibility analysis. The phases are roughly as follows: Phase 1 - Work with a steering committee, conduct outreach meetings, determine the feasibility of a business district, and pass any necessary ordinance. Phase 2 - Create a work plan for the district, determine the structure of the organization to be formed and the methodology for assessing properties, manage a petition drive, prepare legal documents and conduct the campaign. An outline of the tasks, timeline and cost of New City America's proposal follows. The proposal is included as Exhibit A to the Consultant Services Agreement. Phase 1 Task 1 - Prepare feasibility analysis to explore various options and district boundaries. July 2012 $5,000 Task 2 - Prepare written survey to determine support and opposition to the concept of a special assessment district working with a Steering Committee of Downtown Association members and property owners. July - Sept. $20,000 Task 3 - Consideration of a new ordinance to be drafted by City Attorney's office. Sept. - Oct. n/c Subtotal Phase 1 $25,000 Phaca 7 Task 4 - Develop Management Plan including service levels and frequency of service City of San Leandro Page 3 Printed on 612612012 and a work plan budget (up to four versions). October - December 2012 $14,000 Task 5 - a) Finalize work plan and budget and finalize assessment with Engineer. December 2012 - January 2013 $5,000 b) Assessment Engineer Plan Review December 2012 - January 2013 $2,000 Task 6 - Determine governance model /structure December 2012 - January 2013 $3,000 Task 7 - Prepare legal documents including Prop 218 ballots, engineer report February 2013 $3,000 Task 8 - Conduct petition campaign February 2013 $5,000 Task 9 - Work with Steering Committee develop outreach and education plans March - June 2013 $4,000 Task 10- Lead and coordinate the process of adoption March - June 2013 $4,000 City of San Leandro Page 3 Printed on 612612012