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Benefit Zone 2: <br /> $40,255 divided by 15,605 linear feet=$2.57962 per linear foot <br /> $40,255 divided by 1,661,712 lot square footage =$0.024225 per lot square footage <br /> 2- District Identity/Visitor Attraction: $ 50,000 13% <br /> Examples of these special benefit services and costs include, but are not limited to: <br /> • Business attraction and expansion <br /> • Web site development and updating <br /> • Brochures <br /> • Tourist related activities <br /> • Marketing <br /> • Advertising <br /> • Special Events <br /> • Logo development <br /> • Signage <br /> • Public relations <br /> • In the future, possible transportation/shuttle service between various stops and BART <br /> Benefit Zone 1 Benefit Zone 2 <br /> Special event underwriting Yes Where applicable <br /> Public space development Yes Yes <br /> Website creation and management Yes Yes <br /> Social media Yes Yes <br /> Public and media relations Yes Yes <br /> Business attraction Yes Yes <br /> 3- Enhanced Residential Improvements: $ 24.368 6% <br /> Residential condos will be assessed separately due to their unique parcel status and special <br /> benefit needs in the district. Residential condos blocks will have the following special benefit <br /> services conferred on the frontage their parcels. These services include, but are not limited to: <br /> • Installation, stocking and upkeep of pet waste distribution stations on the frontages <br /> adjacent to the high concentrations of residential condo individually assessed parcels, <br /> • Enhancement and beautification of sidewalks on the frontages adjacent to the high <br /> concentrations of residential individually assessed parcels, <br /> • Installation of hanging plants, and enhanced upkeep in the sidewalks surrounding these <br /> frontages adjacent to these residential condos, <br /> • Other services requested by the residents that confer special benefit to the areas directly <br /> adjacent to the parcels with high concentrations of residential condos; <br /> • Proportional share of the Administrative and Contingency costs to cover the oversight of <br /> the Enhanced beautification special benefit services. <br /> 14 <br />