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City of San Leandro <br />Meeting Date: December 16, 2013 <br />Staff Report <br />Agenda Section:File Number:13-601 ACTION ITEMS <br />Agenda Number:10.C. <br />TO:City Council <br />FROM:Chris Zapata <br />City Manager <br />BY:Cynthia Battenberg <br />Community Development Director <br />FINANCE REVIEW:Not Applicable <br />TITLE:Staff Report for Resolution Adopting the City of San Leandro Economic <br />Development Initiatives and Work Plan <br />SUMMARY AND RECOMMENDATIONS <br />Staff recommends that the City Council approve the resolution adopting the City of San <br />Leandro Economic Development Initiatives and Work Plan <br />BACKGROUND <br />One of the City Council’s adopted goals for 2013 is to “Undertake programs and advance <br />projects promoting sustainable economic development, including transforming San Leandro <br />into a center for innovation.” <br />On May 13, 2013, the City Council held a Work Session on economic development activities <br />in San Leandro. At that meeting, staff presented a draft document titled “City of San Leandro <br />Economic Development Initiatives and Work Plan” (Work Plan) to provide a categorized <br />inventory of ongoing and planned activities. The preparation of this document was, in some <br />ways, a result of the State’s elimination of redevelopment funding . Working with reduced staff <br />and financial resources, the City has needed to adapt its approach to economic development, <br />relying more on partnerships and shared resources to grow the local economy. The Work <br />Plan serves to organize all ongoing activities in the context of existing City goals and <br />resources. <br />At the May 13 Work Session, the City Council requested that staff undertake an outreach <br />process to gather feedback on the Work Plan from the community . The City Council also <br />requested that the Work Plan be amended to include more detailed information on the current <br />characteristics of the San Leandro economy and industries that San Leandro is well <br />positioned to attract in the future. <br />Analysis <br />Page 1 City of San Leandro Printed on 12/10/2013