8H Consent Calendar 2017 1204 - Laserfiche WebLink

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WEST SAN LEANDRO SHUTTLE BUSINESS IMPROVEMENT DISTRICT ANNUAL REPORT FY 2017-18 5 | Page  TFCA BAAQMD Grant – Determined not eligible  Lifeline Cycle 3 Supplemental Grant – Received $265,443 (one-year grant)  Measure BB Five Year Grant – Received $1.02M (five-year grant) The first year funding for the Measure BB grant was later eliminated as a result of receiving the $265,443 Lifeline Grant allocation. But overall, the Measure BB grant stabilized the LINKS funding for the next five years. The agreement with Kaiser Permanente to run the Kaiser Shuttle service was extended through August 2018 and the agreement with Marina Square to advertise on the LINKS buses was extended through December 2017. It is anticipated that Marina Square will renew the contract and continue to advertise on the LINKS buses. The SLTMO continues to pursue a variety of grant funding, however, grant funding is unpredictable. For example, it was not until after we received the Lifeline Supplemental grant that we were informed that the Measure BB grant would be reduced by that amount. Grant funds are also drawn on a reimbursement basis and can only be drawn as a percentage of the total expense for the reporting period. The reimbursement process creates a cash flow problem making it necessary to have a strong reserve balance at all times. For further details, the LINKS budget can be found in Exhibit C. Planned Operations 2017-18 In FY 2015-16, the SLTMO focused on getting the new service up and running smoothly and updating the LINKS branding. The SLTMO launched a new marketing campaign including a new logo, brochure, shuttle stop signs and website. The website (www.sanleandrolinks.com) provides easy access to service information. Riders quickly began using the contact function on the website to provide helpful feedback. The website can be updated in-house allowing timely updates and better service to riders. The LINKS brochure was also translated into Chinese and Spanish. In FY 2016-17, the SLTMO focused on stabilizing the LINKS budget by applying for grants and renewing service contracts with Kaiser Permanente and Marina Square Shopping Center. The five year $1.02M Measure BB grant has helped to stabilize funding for the next several years. With secure funding sources, the focus of FY 2017-18 will be to further enhance the service through the installation of Nextbus technology followed by outreach to employers. The Nextbus service will provide real time arrival and departure information to riders through the Nextbus mobile app. The SLTMO has contracted with Nextbus and implementation is under way. Summary of Priority Activities for 2017-18 LINKS will continue to provide free transportation for employees to the industrial area of west San Leandro. Following is a list of priority initiatives for the coming year: 207