Laserfiche WebLink
<br />Consulting Services Agreement between City of San Leandro and Last revised 7/17/20 <br />Cole Pro Media, LLC Exhibit A – Page 1 of 1 <br />EXHIBIT A <br /> <br />SCOPE OF SERVICES <br /> <br />Cole Pro Media Engagement of Services <br /> <br />Transparency Engagement Advisors <br /> <br />Advisor on-site bi-monthly for two hour communication strategy session and advising. <br /> <br />Advisor available seven days a week including holidays. <br /> <br />Training, Advising and Work Product to Include: <br /> Focusing on the best ways to handle difficult topics with the community. <br /> Writing high-profile news releases and talking points for the City of San Leandro when <br />necessary. <br /> Best practices when dealing with transparency, timelines, key messages, and social media posts. <br /> Best practices for handling critical incidents, media related issues, and crisis communicated <br />issues. <br /> Advisor helps with news releases, social media posts, talking points, and press questions when <br />an incident or situation occurs. <br /> Bi-monthly in-person communication strategy session that focuses on community outreach <br />particularly on social media <br /> Keeping the City of San Leandro up to date with the best practices and platforms to engage the <br />community on in a transparent way. <br /> Teaching social media team and department the latest trends in social media for transparency. <br /> Teaching social media team what types of content to look for, how to capture great pictures and <br />video, and how to write stories in a way that creates community engagement. <br /> Helping brand larger, long-term campaigns and writing communications plans with an emphasis <br />on transparency. <br /> <br /> <br /> <br /> <br /> <br />DocuSign Envelope ID: C926CFD2-BE05-49FA-B4FC-4070D7A464F7