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Consulting Services Agreement between City of San Leandro and <br />The San Leandro Chamber of Commerce for Ongoing Econ Dev Services <br />Last revised 11/21/2020 <br />Exhibit A – Page 2 of 2 <br /> <br />promotion and support for the event and sign up of tour particip ation of companies on National <br />Manufacturing Day. <br /> <br />Business Attraction - $8000 <br />Create a business attraction formula that will be utilized by the City’s economic development department <br />and the Chamber of Commerce for potential business investors at the poin t of interest. <br /> <br />Part 1: Develop a marketing plan that will begin the process of answering who are we trying to reach, what <br />are the goals & objectives, what type of content to produce, how often to publish, and where to promote. <br />New business investors and commercial property realtors will be enlisted to gather information of their <br />attraction to San Leandro and their experience of opening their business in San Leandro. We will convene <br />forums, interviews, surveys, etc. <br /> <br />Part 2: Create, produce and arrange all content that has been chosen; printed materials, videos, interviews, <br />infographics, etc. <br /> <br />Part 3: Develop the execution plan of how often and where to promote. <br /> <br />Part 4: Utilize & execute the formula created. <br />DocuSign Envelope ID: 53F4065C-CC75-405D-8653-0644A609EC96