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•Values such as transparency, trustworthiness, respect, fairness and <br />responsibility promote public trust in government, advance the <br />reputation of the City <br />•Important to avoid even the appearance of impropriety <br />•Ethics laws merely set minimum standards for conduct <br />•Ethics goes beyond legal requirements <br />–About doing what we ought to do, <br />–Doing more than what’s minimally required <br />–Set a higher standard <br />A. GENERAL ETHICS PRINCIPLES