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8H Consent 2011 1205
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8H Consent 2011 1205
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Last modified
7/20/2012 5:23:17 PM
Creation date
11/29/2011 5:08:17 PM
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CM City Clerk-City Council
CM City Clerk-City Council - Document Type
Staff Report
Document Date (6)
12/5/2011
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_CC Agenda 2011 1205
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Path:
\City Clerk\City Council\Agenda Packets\2011\Packet 2011 1205
Reso 2011-204
(Reference)
Path:
\City Clerk\City Council\Resolutions\2011
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WEST SAN LEANDRO SHUTTLE BUSINESS IMPROVEMENT DISTRICT ANNUAL REPORT FY 2011 -12 <br />The BID assessments since FY 2005 -06 has remained the same at a base fee of $25, plus $10.88 <br />per employee. Businesses with five or fewer employees, landlords, and non - profits were exempt <br />from the BID assessment. <br />LINKS Shuttle Ridership <br />LINKS ridership in FY 2011 -12 totaled 177,645 (see attached, Exhibit A). Ridership increased <br />25 percent, by over 35,000 riders, compared to the prior fiscal year's ridership of 142,500. The <br />ridership figure is expected to remain steady or increase since AC Transit bus services was <br />reduced to the West San Leandro area in December 2009. LINKS serves as a vital connection for <br />employees from BART to their places of employment on Davis Street, Doolittle Drive, Farallon <br />Drive, Fairway Drive, Wicks Boulevard, and Alvarado Street. <br />LINKS Operation for Fiscal Year 2010 -11 <br />LINKS continued operations with two 32- passenger unleaded gasoline - fueled buses from 5:45 <br />a.m. to 9:45 a.m. and 3:00 p.m. to 8:00 p.m., five days a week (Monday— Friday). LINKS service <br />consists of a 6.25 mile loop through the central and western areas of San Leandro bounded by <br />Davis Street on the north, Doolittle Drive on the west, Farallon Drive on the south and San <br />Leandro Boulevard on the east. See Exhibit B, the route map. The 23 stops along the route are at <br />easily accessible sites of major employers, with each run originating and terminating at the <br />Downtown San Leandro BART station on San Leandro Boulevard. All in all, the LINKS service <br />was designed to coordinate with other public transit services (AC Transit and BART) to <br />encourage commuters to leave their cars at home and to provide comprehensive service to <br />commuters. <br />Marketing and outreach efforts continued with brochures in both English and Spanish. The <br />brochures were provided to companies that requested them for their employees. The LINKS <br />website (www.sanleandrolinks.com) continues with relevant information. <br />To be proactive in providing a high level of service to the riders and employers along the LINKS <br />service area, a ridership survey was conducted in September 2010. A few highlights of the <br />riders' survey follow: <br />1. Three - quarters of the riders use LINKS to commute to work; <br />2. Two - thirds of them live in San Leandro or Oakland; and <br />3. Four - fifths of them ride LINKS every day. <br />Fiscal Year 2010 -11 Expenditures and Income <br />Expenditures for FY 2010 -11 were $300,702, less than the FY 2010 -11 budget of $339,920 due <br />to reduced operating costs and lower administrative, consulting, marketing and advertising <br />expenses. See LINKS Budget on page 6. <br />Income for the fiscal year was as projected with the BID fees, the Lifeline Grant reimbursement <br />and the Redevelopment Agency contribution received. In order to cover shortfalls due to delay in <br />3 Page <br />
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