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MANAGEMENT'S DISCUSSION AND ANALYSIS AGENCY -WIDE FINANCIAL OVERVIEW At the fund level, total revenue for fiscal year 2010 -11 was $12.2 million, of which 91 % was tax increment revenue and 9% was interest and other income. Tax increment revenue for the Agency increased by 1% in fiscal year 20.10 -11, to $11.1 million from $11.0 million in the previous fiscal year. Twenty percent of tax increment revenue, approximately $2.6 mullion in fiscal year 2010- 11, is set aside in the Low and Moderate Housing Fund for affordable housing projects. Fiscal Year 2006 -07 2007 -08 2008 -09 2009 -10 2010 -11 Tax Increment $9,426,640 $9,837,062 $10,957,140 $10,969,052 $11,104,408 Total expenditures for fiscal year 20 10-1 l were $11.9 million: $7.3 million represented community development projects (from which $1.7 million was for affordable housing projects) and $4.6 million went for payments of long -term debt and related interest. At the end of the current fiscal year, the Agency's total long -term debt outstanding is $54.6 million, decrease of $0.8 million from the prior fiscal year. The Agency also had $2.1 million in outstanding advances from the City, a decrease of $2.3 million from the previous fiscal year. Additional information on the Agency's debt and advances from the City can be found on Note 8 and Note 7, respectively, on the notes to the financial statements. ECONOMIC DEVELOPMENT AND COMMERCIAL REVITALIZATION The Agency is active in three redevelopment project areas: the Plaza Project Area, the Alameda County City of San Leandro Project Area (also known as the "Joint" Project Area), and the West San Leandro /MacArthur Boulevard Project Area. The Agency is also active in funding affordable housing activities throughout the city. Pursuant to Health and Safety Code Section 33080.1 (d), selected accomplishments for Fiscal Year 2010 -11 include: Overall The Redevelopment Agency creation of a Branding and Marketing Strategy to increase visitors and attract new businesses. To assist in this process, the Agency formed a Branding and Marketing Working Group, consisting of 23 leaders from the City's business community. The first two meetings of the Working Group were held in April and May of 2011 and the group made substantial progress to the development of a Branding and Marketing Strategy. The Agency initiated development of a Broadband Strategy, designed to facilitate improved access to high -speed internet in commercial and industrial areas in the City. The Agency hired a technical consultant and began collecting data on current service availability by reaching out to service providers and local businesses.