Laserfiche WebLink
City of San Leandro <br />Proposal to Provide Revenue Measure Feasibility Polling Services <br />Godbe Research Page 11 <br />PROJECT COST OPTIONS <br />Godbe Research takes great pride in delivering reliable and practical research <br />projects ‘on time and on budget’. In doing so, we prefer to provide a firm, fixed fee <br />format for our cost proposals. This is because it would be hard to provide the pricing <br />the flexibility in the six options below using an hourly format, without being overly <br />confusing to our potential clients. <br /> <br />Based on our basic understanding of San Leandro’s research objectives and goals for <br />the polling, Godbe Research recommends that the City conduct an approximate 15 to <br />18-minute survey comprised of 700 (n=700) total San Leandro voters likely to vote in <br />the June and November 2014 election cycles of interest. A sample size of 700 voters <br />will allow for a two-way split of 350 voters. In addition, we have also provided optional <br />costs to translate the survey into Spanish and/or Cantonese and provide interviewing <br />services in each language for up to 5% and 10% of all interviews, respectively, based <br />on likely language information contained in the State voter file. <br /> <br />Finally, we have also provided optional costs to conduct a 12 to 15-minute tracking <br />survey of 350 (n=350) voters just prior to Council action to place a revenue measure <br />on the ballot, should the City of San Leandro move beyond the initial revenue <br />measure feasibly polling phase. Again, we have also provided optional costs to <br />translate the tracking survey into Spanish and/or Cantonese and provide interviewing <br />services in each language for up to 5% and 10% of all interviews Survey lengths and <br />sample sizes for the baseline and tracking survey are commensurate with previous <br />polling efforts conducted for the City of San Leandro. <br /> <br />The prices below reflect the all-inclusive costs to complete the voter polling project-- <br />the overall cost will not exceed those shown below, provided that parameters (survey <br />length, sample size, etc.) of the project conform to those outlined in this proposal. <br />Should project parameters or San Leandro needs change, we will be happy to provide <br />amended costs prior to proceeding. <br /> <br />Project Task 15-min.18-min. <br />Listed Voter Sample $1,600.00$1,600.00 <br />Voter Telephone Match (cell/land line)$800.00$800.00 <br />CATI Programming $1,080.00$1,290.00 <br />Survey Pretest $150.00$150.00 <br />Telephone Interviewing $14,560.00$17,360.00 <br />Data Processing $1,110.00$1,250.00 <br />Research Fee $8,250.00$8,250.00 <br />Project Management $3,000.00$3,000.00 <br />Miscellaneous Expenses $150.00 $150.00 <br />English Only Total $30,700.00$33,850.00 <br />Baseline Survey of 700 (n=700) San Leandro Voters <br /> <br />Spanish Language Translation $475.00$750.00 <br />Spanish Interviewing Fee (5%)$700.00 $1,050.00 <br />Cost to Include Spanish $1,175.00$1,800.00 <br />Cantonese Language Translation $725.00$1,075.00 <br />Cantonese Interviewing Fee (10%)$1,750.00 $1,925.00 <br />Cost to Include Cantonese $2,475.00$3,000.00