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mixed-use developers, including for-profit and non-profit firms, will be interviewed (possibly through a <br />Developer's Symposium) to determine the market, financial, regulatory and other factors that would <br />affect their decision to build a transit -oriented project within the study area. The analysis will provide <br />input to the Alternatives Analysis and selection of a Preferred Alternative. <br />Deliverable #3a: Market Demand Analysis Report <br />Deliverable #3b: TAC Meeting — Agenda/Meeting Materials and Minutes <br />Deliverable #3c: CAC Meeting — Agenda/Meeting Materials and Minutes <br />Task 4: Affordable Housing and Anti -Displacement Strategy <br />Taking into account the findings of Task 1 (PDA Profile) and Task 3 (Market Demand Analysis), the <br />consultant will develop a strategy to provide existing and future planning area residents with a range of <br />housing options that are affordable to households at all income levels. This Strategy will quantify the <br />need for affordable housing and identify policies and actions to meet this neeed, including potential <br />Specific Plan policy recommendations (e.g., zoning changes, incentives, etc) to address any obstacles to <br />providing affordable housing identified in Task 3 (Market Demand Analysis). <br />To limit or prevent displacement in the planning area, the strategy should identify how non -subsidized <br />affordable housing units in or near the area may be impacted by the plan build -out. The strategy should <br />describe existing preservation policies to maintain neighborhood affordability (including acquisition <br />and/or rehabilitation of existing affordable housing units) and additional zoning changes or policies <br />needed. <br />The Affordable Housing and Anti -Displacement Strategy will be presented at a community workshop. <br />Deliverable #4a: Affordable Housing and Anti Displacement Strategy Report <br />Deliverable #4b: TAC Meeting— Agenda/Meeting Materials and Minutes <br />Deliverable #4c: CAC Meeting — Agenda/Meeting Material and Minutes <br />Deliverable #4d: Community Workshop - Agenda/Meeting Material and Summary of Feedback <br />Task 5: Alternatives Analysis <br />The consultant will prepare a minimum of three draft long-term alternatives or visions for the TOD/PDA <br />plan, assess the feasibility of implementing each alternative with a focus on the identified opportunity <br />sites. Supporting maps (i.e., land use, circulation, density/form) for each alternative must be included. <br />Photo -simulations and visual massing studies are highly recommended for each alternative if feasible, <br />but are required for the preferred option. The alternatives should include an analysis of potentially <br />incompatible land uses and resulting consequences/issues. For the purpose of policy discussion and <br />environmental assessment, the alternatives will contrast different land use compositions and <br />development intensities. A detailed breakdown of the development potential under each land use <br />alternative will be prepared. The consultant will also prepare preliminary pro forma analyses to test the <br />feasibility of specific development options on key opportunity sites, including an assessment of <br />incentives and other policies required to meet the housing needs identified in Tasks 3 and 4 above. Staff <br />and consultant will solicit input from interested developers to test the market and financial feasibility of <br />the land use alternatives. <br />The PDA Profile Report, Community Involvement Strategy, Alternatives Analysis and Market Demand <br />Analysis will be presented at a community workshop for public education and initial feedback. <br />ATTACHMENT A <br />Page 3 of 8 <br />