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Deliverable #1b: PDA Profile Report
<br />Task 2: Community Involvement Strategy
<br />A collaborative planning process with residents, businesses, property owners, relevant public agencies,
<br />community groups, neighborhood associations, nonprofits, faith -based organizations are essential to an
<br />effective and implementable Specific Plan. Special attention should be paid to involve community
<br />groups and minority, low income, youth, renter and non-English speaking populations within or near the
<br />planning area. The Community Involvement Plan should include:
<br />• Creation of a Citizens Advisory Committee (CAC). The consultant shall advise City staff on
<br />creating a CAC including the make-up of and the process for selecting a broad -ranging group of
<br />local stakeholders to serve on the CAC. City staff will take the lead in establishing and
<br />coordinating the CAC.
<br />• Creation of a Technical Advisory Committee (TAC). The consultant shall advise City staff to
<br />determine which relevant public agencies or stakeholders shall serve on the TAC. City staff
<br />shall take the lead in establishing and coordinating the TAC.
<br />• Identify target groups to engage, including residents (renters and homeowners), property owners,
<br />businesses, developers (nonprofit and for profit), neighborhood associations, community and
<br />faith based organizations, seniors, youth, and non-English speaking populations.
<br />• Identify strategies to partner with and engage local community stakeholders and organizations.
<br />This includes an identification of meeting formats such as town hall meetings, focus groups,
<br />workshops, open houses, or interviews which the consultant intends to use. Also, this section
<br />shall include a description of the types of outreach that will be used such as the Internet/websites,
<br />social media, fact sheets, posters, maps, surveys, photo -simulations, visual massing studies, local
<br />media contacts, etc. A website for the Specific Plan is mandatory and will be designed and
<br />maintained by the consultant.
<br />• Strategies specific to engaging low-income and minority communities.
<br />• Schedule of public meetings, TAC/CAC meetings, and other public events and implementation
<br />of any other outreach and engagement strategies.
<br />The consultant will present the PDA Profile Report and Community Involvement Strategy at the kick-
<br />off meetings for the TAC and CAC.
<br />Deliverable #2a: Community Involvement Strategy/Plan
<br />Deliverable #2b: TAC Meeting (kick-off meeting) — Agenda/Meeting Material, and Minutes
<br />Deliverable #2c: CAG Meeting (kick-off meeting) — Agenda/Meeting Material, and Minutes
<br />Task 3: Market Demand Analysis
<br />The consultant will prepare a preliminary report on the potential market demand for transit -oriented
<br />development in the study area with consideration of the benefits and constraints of Bayfair Center,
<br />BART, and AC Transit. The market analysis will examine all forms of potential development, including
<br />ownership and rental housing in a range of pricing, office, retail and mixed-use development. This
<br />analysis will include a feasibility assessment of providing affordable (e.g., very low, low and moderate
<br />income) and market rate housing to various household sizes, which may help inform the preparation of
<br />Task and result in cost savings for Task 5 ("Affordable Housing and Anti -Displacement Strategy). The
<br />market analysis will consider the financial feasibility of each development type based on current and
<br />projected land and development costs, potential lease rates and sale prices, current City development
<br />standards and fees, compatibility with surrounding uses, and other pertinent factors. Housing and
<br />ATTACHMENT A
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