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Magellan will work with the City to define the range of business model options to evaluate for expanded <br /> fiber deployment, which may include the following: <br /> • Wholesale dark fiber and/or services in partnership with telecommunications providers; <br /> • Expanded retail services to a range of customer segments, which may include residential; <br /> • Partnership models with existing broadband providers or other public utilities in the region; <br /> • Others to be determined. <br /> Magellan will evaluate the current financial and budgetary environment for the network. We believe that <br /> San Leandro's decision-making process for a network expansion needs to include financial analysis of the <br /> proposed hardware solution and the operational costs that San Leandro will incur in deploying the selected <br /> solution. These operational costs include more than equipment service contracts; the selected solution will <br /> have financial impacts across many aspects of San Leandro's operations, We want to make sure these are <br /> evaluated so the City understands all financial impacts to the organization. <br /> Once documentation is complete, we propose to analyze current and future needs for San Leandro and the <br /> Lit San Leandro network. Magellan proposes that we ask and answer the following key questions in the <br /> needs assessment: <br /> • What are the long-term needs of San Leandro's current customers including types of service, <br /> bandwidth scalability, performance, and reliability? <br /> • Can San Leandro expand its service offerings to attract new customer segments? If so, what <br /> customer segments are anticipated and what services will these customers require? <br /> • Are San Leandro's products and services competitive in the market and how can the expanded <br /> network create competitive advantages for San Leandro to expand its customer base in the <br /> community? <br /> • What is the current environment in metropolitan area networking that San Leandro should consider <br /> for improve competitiveness and meet current and future customer needs? <br /> • How is the network currently managed and what operational goals does San Leandro want to <br /> achieve in expansion of its network? <br /> Financial Planning and Our Broadband Financial Model <br /> Magellan proposes using our Broadband Financial Sustainability Model to ensure that San Leandro has a <br /> full understanding of the business and financial sustainability of various broadband initiatives. Using these <br /> tools will allow San Leandro to evaluate different business models and make informed decisions on which <br /> are most adequate for the City and community—including environments that require no funding. <br /> Our financial models have been specifically developed for broadband utilities and are very similar to electric <br /> utility rate studies. Our models are widely used tools to model feasibility and financial performance for over <br /> 50 municipal broadband providers. Magellan's financial modeling tools have been utilized to plan and <br /> manage broadband network investments for over$500 Million in broadband projects nationwide, including <br /> $250 Million in Broadband Stimulus investments under the NTIA BTOP grant program. <br /> Using our financial tools, we suggest using the following process to conduct the business model analysis <br /> and make recommendations. We would propose using a 10-year period to analyze the project: <br /> Consulting Services Agreement between City of San Leandro and Magellan Advisors 07/17/2017 <br /> for Fiber-Optics Master Plan Exhibit A—Page 6 of 10 <br />