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EXHIBIT A <br /> <br />Phase 1: Strategic Communications & Election Feasibility Assessment Services <br />TIMELINE: April 20 – July 31, 2020 <br /> <br />§ Meet with City to set a realistic project schedule to get election-ready by the filing deadline <br />required to qualify for the November 2020 ballot. <br />§ Review available background material on City needs and electoral options. <br />§ Assess City’s current public communications efforts as they relate to City’s electoral goal(s). <br />§ Update Provider’s community/political analysis relating to City electoral goal(s). <br />§ Conduct high-level phone or personal interviews with City leaders, including Mayor and City <br />Councilmembers. <br />§ Attend and/or participate in City project-related meetings and conference calls as needed. <br />§ Recommend an EARLY public information and community engagement strategy, tools, <br />calendar, and budget that supports City’s election Feasibility goals. <br />§ Polling Support - Collaborate with pollster and City to prepare tracking survey and interpret <br />results of election Feasibility research. <br />§ Develop public messaging that effectively tells City’s story and engages the public. <br />§ Prepare and send direct mail and digital messaging approved by City to raise awareness of <br />City needs as well as City’s proposed solution (a November 2020 local revenue measure). <br />§ Provide guidance as City implements/navigates EARLY public information/engagement strategy. <br />§ Help City interpret and use public input generated from EARLY public information and <br />LISTENING effort to help inform City’s plan to go to the ballot. <br />§ Provide Feasibility recommendations relative to City’s November 2020 electoral goal(s). <br />§ Provide ongoing project-related strategic counsel and communications advice as needed. <br /> <br />Contractor’s services do not include legal or financial advice or counsel of any kind. <br /> <br /> <br />738