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8M Consent 2020 1214
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8M Consent 2020 1214
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12/9/2020 6:54:56 PM
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CM City Clerk-City Council
CM City Clerk-City Council - Document Type
Agenda
Document Date (6)
12/14/2020
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<br />Consulting Services Agreement between City of San Leandro and Last revised 11/21/2020 <br />The San Leandro Chamber of Commerce for Ongoing Econ Dev Services Exhibit A – Page 2 of 2 <br />$5000 National Manufacturing Week October 2021- Industry meet up event in celebration of San Leandro’s <br />dense and impressive manufacturing business sector. The Chamber will provide the platform, marketing, <br />promotion and support for the event and sign up of tour participation of companies on National <br />Manufacturing Day. <br /> <br />Business Attraction - $8000 <br />The Chamber and City will work together to update the business attraction strategy that may be utilized by <br />the City’s Economic Development division and the Chamber of Commerce to help encourage businesses <br />and developers to locate and invest in San Leandro. In collaboration with City staff, the Chamber will: <br /> <br />Part 1: Develop a marketing plan that will: identify those we trying to reach, set goals & objectives, and <br />establish what content to produce, how often to publish, and where to promote it. New business investors <br />and commercial property realtors will be enlisted to gather information of their attraction to San Leandro as <br />well as their experience of opening their business in San Leandro. The Chamber will convene forums, <br />interviews, surveys, and more, to gather feedback. <br /> <br />Part 2: Produce and arrange all content that has been chosen; printed materials, videos, interviews, <br />infographics, etc. <br /> <br />Part 3: Develop the execution plan of where and how often to promote. <br /> <br />Part 4: Work with the City to utilize & execute the formula created. <br /> <br /> <br /> <br /> <br />197
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