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APPENDIX B: LOCAL ECONOMIC DATA SOURCES <br />Taxable Sales Data. The State Board of Equalization reports taxable sales figures to local <br />Jurisdictions. These data are updated quarterl}, and provide information on individual <br />stores. This information can prove useful in monitoring the performance of the local retail <br />and "business -to -business" sales sectors and in identifying under -performing local <br />shopping centers. In addition to obtaining raw data from the State. many local iurisdictions <br />contract with vendors who obtain the confidential information on behalf of contracting <br />jurisdictions and perform additional anal vsis of the data. San Leandro currently contracts <br />with MRC for these services. Economic Development staff should periodicall\ reviex\ <br />with MRC the types and formats of reports that MRC can produce to best support the <br />City's data needs. <br />Dun and Bradstreet Data. This is the data set that City consultants analyzed when <br />reviewing potential impacts of changes in the City business license tax structure. Dun and <br />Bradstreet is a private information vendor and collects data in a manner that does not <br />require the company to preserve company confidentiality: therefore, this database contains <br />information on individual companies, including estimated sales and employment. contact <br />names and addresses. etc. This information is updated continuously: however, given the <br />volume of information collected. the average age of records on individual companies is <br />estimated to be at least 12 to 18 months. This information is available in digital form. <br />updated information can be purchased at any time of the vear. and can be selected at the <br />ZIP code level. Because this database contains business addresses, this source could be <br />useful if the City identified a need to geographically track the locations of individual <br />companies throughout the Cite, for example, to track the locations of remaining industrial <br />companies. or to search for clusters of similar types of businesses. One limitation with this <br />data series is that because the data are continuously updated, it is not possible to purchase a <br />time -series of data: however, if the Cite were to purchase updated data over a period of <br />time, it could maintain its own time -series of data. <br />County Business Patterns ZIP Code Level Data. County Business Patterns data can be <br />obtained from the Bureau of the Census in digital form and selected at the ZIP code level. <br />This curve\ information is updated annually: however. publication times Ian b� <br />approximately 12 to 18 months. An advantage of this data series is that historic data (with <br />certain limitations) are available for comparison with current data. This is the information <br />series used to analyze employment trends in San Leandro in the Baseline Stud\. Unlike <br />Dun and Bradstreet. this information holds data on individual companies confidenti <br />I Sector al. and <br />therefore, reports information about companies in specific sectors by size class (e.g., firms <br />3100 with between 10 and 19 employees). This makes it impractical to track the <br />performance of individual companies using this data set. <br />California <br />Development <br />Employment <br />Department <br />Development Department <br />Data, <br />The <br />Employment <br />survevs <br />California businesses <br />monthly <br />in order <br />to determine <br />286 80 <br />