CSA Alex Greenwood Group TA 11152022

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Consulting Services Agreement between City of San Leandro and Last revised 11/03/2022 ALEX GREENWOOD GROUP FOR TECHNICAL ASSISTANCE Exhibit A – Page 1 of 4 EXHIBIT A SCOPE OF SERVICES Consultant will provide services in the development and implementation of workplans to assist in the following economic development programs:  • One-on-one assistance and other services for businesses to help on topics of business need.  • Promoting small businesses and encouraging residents to shop them through social media, promotional campaigns, loyalty programs, and events.  • Grants for businesses to benefit those most greatly impacted by the COVID pandemic • City service delivery improvements • Performance Metrics Technical Support and Analysis    Task 1: Technical Assistance – Partnerships for Local Entrepreneur Support Research additional technical, advocacy, and other assistance of value to San Leandro businesses and identify and recruit existing and, as needed, develop or expand partners and oversee the delivery of assistance to demonstrate improvements to the success of local entrepreneurs   Deliverable #1: Develop a Technical Assistance (TA) workplan: 1A. Research the needs, under-utilized resources, and opportunities for high-impact business technical assistance beyond what is currently offered by regional assistance organizations, chambers of commerce, and other partners based on local information. This should include cultural and language barriers. At a minimum, technical assistance should consider workshops, counselling, and events. The research should consider business targets by size and industry. 1B: Analysis: • Evaluate regional TA provider capacity and interest in better connecting with San Leandro businesses (e.g., local counselors, community-representative advisors, targeted communications…). • Identify technical assistance providers able to augment existing assistance. • Create approach to form or strengthen relationships with existing and new technical assistance partners. • Develop sustainable City and partner performance measures and baseline measures to evaluate program success. • Consider local chamber of commerce capacity and methods to build existing or new organizations. • Review existing City website and identify technical assistance areas for improvement. • Consider ways to expand assistance with limited City staff effort 1C: Produce an internal memo to City staff summarizing the findings from the Analysis Phase (1B) along with recommendations. DocuSign Envelope ID: 244A0595-7446-446F-BDD4-0F31CAF66802