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15 <br />Assumption <br />July – Oct 2023 <br />July 10, 2023 <br />Aug – Fall 2023 <br />Late Fall 2023 <br />Dec 2023 <br />November 2024 Election <br />Phase 1 – Project Launch, Priority Setting, Assessment Due Diligence & Early Listening. <br />City Council Discussion – Revenue measure history, current needs, provide direction to staff <br />1.Launch and start-up Due Diligence. Early assessment/diagnostics, current needs, options etc. <br />2. Commence Communications Strategy Development (including preliminary listening) <br />3. Early Listening with opinion leaders. Initiate 2-way conversations re: the City’s “story of need” <br />4. Conduct public opinion poll. Prepare/conduct/analyze poll. Determine 2024 feasibility <br />5. If Feasibility Results show November 2024 election is electorally feasible, begin preparing <br />6. Strategic Update to City Council – Poll results and Early Listening results. <br />7. Communications planning for robust public engagement leading to Council Action (July 2024).