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16 <br />With Feasibility RESULTS and Council approval – prepare for Nov 2024 ballot <br />Phase 2 – Pivot to INFORMED Public Engagement & Ballot Measure Preparation <br />8. Broad Public Engagement Work accelerates (informed by earlier steps of listening). <br />Shift to INFORMED outreach push: <br />•Mail + Digital <br />•More/continuing Opinion Leader “Strategic Conversations” + stakeholder meetings <br />•Speakers Bureau – service clubs, civic and community groups, etc. <br />•Accelerate digital communications (web, email, online PSAs, social media). <br />Core ballot measure package defined – informed by opinion research (poll) + needs, City <br />Council, community input <br />9. Communications and Listening Work – CONTINUES. <br />10. If needed – conduct tracking poll <br />11. Council work session. Review tracking poll results, ballot language + “package” +Q&A. <br />12. Council Action calling for the election. <br />13/14. Final document preparation and filing. <br />15. Public INFO-ONLY - ballot measure facts shared with community <br />Phase 3 – Election Window, for a November 2024 Election <br />• Oct. 7: Ballots mailed out <br />• Nov. 5, 2024: Election Day! <br />Jan - Aug 2024 <br />Jan – May 2024 <br />By May 31, 2024 <br />Late May/Early June <br />Late June 2024 <br />By Mid/End of July <br />August 9, 2024 <br />After Aug 9, 2024 <br />Aug 9 – Nov 5, 2024