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Gap Grant Program Application Cycle #3 (06/07 - 07/08) Page 17 of 26 This proposed project is based on the need for same-day paratransit services expressed in ACTIA's 2003 Paratransit Gap Service Needs Assessment. The City's Paratransit Advisory Committee served as one of the key-Informant focus groups that participated in this study. Additionally, focus groups were held at senior centers, senior residential facilities and other community organizations serving older adults or persons with disabilities througout Central Alameda County to obtain input from current and potential paratransit consumers. A multi-media marketing strategy will be used to promote the availability of this new service. This will include, but Is not limited to: marketing materials consisting of informational flyers, emall-notifications to organizations and professionals serving paratransit consumers, telephone calls to targeted groups, mall stuffers, vehicle signs, announcements on local City Cable channels, community billboards and marquees, customized mailings to enrolled paratranslt program participants, "in- vehicle" signs and handouts, and community presentations. A special effort will be made to reach-out to non (and limited) English speaking communities that are currently underserved. G. Agency Coordination (10%): Please describe the extent to which you have coordinated with other jurisdictions, public agencies, and community transportation and/or social service providers to develop this proposal. Please also describe how you will keep stakeholders involved and informed throughout the project/program. The Cities of Hayward and San Leandro are submitting separate, but coordinated, applications to provide the same service through a common contracted service provider. Additionally, the concept of an alternative to the taxi-model same-day service has been discussed at PAPCO/ACTIA Technical Advisory Committee meetings (involving paratransit consumers and City Paratranslt Program representatives from throughout Alameda County) for over two years. Community agencies served by City paratransit programs (inlcuding dialysis clinics, medical offices, local hospitals, skilled nursing facilities and adult day care programs) have been informed about, and support, the concept of offering same-day paratranslt services in Central Alameda County. These key stakeholders will continue to be involved in, and informed about, the project via participation on the City's conumer-based Paratransit Program Advisory Committee and through the marketing strategies described above. H. Sustainability (8%): Please explain what other revenue sources you are currently pursuing or planning to pursue to ensure sustainability of this project/program beyond the funding term of a gap grant, including long-term efforts. G:\Oliver\Paratransit\FY 2006.07\Gap Application. San Leandro Ride Today.doc