ShorelineMarina Highlights 2008 0610

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Coast Development and The Innisfree Companies. Although both appeared capable of developing the opportunity site, Cal-Coast demonstrated that it had more experience with marina development and their architect partner specializes in LEED certified projects. To ensure Cal-Coast, a southern California company, would be responsive to local concerns, staff checked out-of--state references and learned that Cal-Coast often teams with local consultants, and has been responsive and sensitive to communities. She concluded with the Ad Hoc Committee's recommendation that staff begin negotiating an Exclusive Right to Negotiate Agreement with Cal-Coast and commence creation of a Shoreline Development Citizens Advisory Committee. Councilmember Starosciak shared that developers were asked about their experience working with the community; what was attractive to them as developers about the City and its shoreline; and how they would demonstrate commitment to the project. Councilmember Prola reported that at the interviews, community involvement was the most important quality which had to be demonstrated by the candidates. Cal-Coast's presentation was professional and well prepared. They seemed more experienced and showed commitment to work with the community. City Manager Jermanis explained that Cal-Coast sees the shoreline as a blank page and will conduct detailed market studies and weigh the community's input in order to determine the appropriate type of development. He emphasized that this is an opportunity for the City to create a destination site and recommended that the City commence negotiating with Cal- Coast an Exclusive Right to Negotiate Agreement, which would be brought to the Shoreline- Marina Committee in September or October 2008. Assistant City Manager Hollister stated the imperative that development be sustainable in the long-term and shared that Cal-Coast brings a wealth of public-private partnership experience. Mayor Santos stated that Councilmember Prola and Councilmember Starosciak would remain on the Ad Hoc Committee, which could assist in negotiating the Exclusive Right to Negotiate Agreement. The Committee then discussed creation of a Citizens Advisory Committee (CAC). City Manager Jermanis and Business Development Manager Battenberg explained that there would be an application process for the Shoreline Development CAC that includes citywide representation as well as broad representation from all stakeholders. Mayor Santos announced that he and Councilmember Starosciak would sit on the selection committee to review the applications, along with City staff. It was agreed that a mission statement for the CAC along with information regarding the process will be brought back to the Committee in July 2008. Recommendation The Committee recommends staff begin negotiations with Cal-Coast for an Exclusive Right to Negotiate Agreement.