MO 2001-086 to 2001-090 - Laserfiche WebLink

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• The critical component of the proposed development plan would be a development strategy that would guide policy implementation including the identification of key retail and in -fill housing opportunity sites, financial and land use incentives, a possible streetscape improvement plan with design guidelines and utility undergrounding, and possible land assembly. Staff also recommended that the City Council consider an interim zoning ordinance that would regulate development during the preparation of the proposed Plan. After consideration at a public hearing the interim zoning ordinance could be in effect for up to two years. The Committee referred two items to the City Council for consideration at the meeting of November 5, 2001: (1) that staff be directed to proceed with the preparation of an East 14th Street Development Plan including the solicitation of planning and design consultants to support the planning effort; and (2) that staff be directed to prepare an interim land use ordinance for consideration in December. Discussion Regarding Proposed Commercial Revitalization Program Staff described a series of proposed changes to the existing Redevelopment Agency funded Awning Sign and Paint Program to make the program more workable to small businesses and create a larger and more meaningful incentive to property owners and businesses to upgrade their properties. The focus of the revisions is a shift to provide larger forgivable loans to match private investment for fagade and other property improvements, which enhance the property for the benefit of the individual business as well as the surrounding area. Funds would be provided on a 50% matching basis and are loaned for a period of ten years. After ten years the loan is converted to a grant if the participant has maintained the improvements. The Committee emphasized the need to make sure strong and clear language is in place that will insure a proper level of maintenance. The Committee also noted the need to broaden the assistance to include items other than awnings, signs, and paint. It was suggested that it be called a Facade Improvement and Business Assistance Program. The Committee noted their support and referred the matter to the City Council and Redevelopment Agency for consideration at a future meeting in November or December. Discussion Regarding Proposed General Foundry Project • Staff described a development proposal by General Foundry, Inc. to acquire and redevelop the abandoned industrial property located at 2424 Merced Street in the West San Leandro/MacArthur Redevelopment Area.